Writing for Nonprofits in a Professionally-Oriented Institution: Using Rhetorical Genre Studies to Teach Flexibility
Teaching rhetorical flexibility within a nonprofit environment to professionally-oriented students can be challenging because the seemingly transactional genres of nonprofit communication, such as grant applications,do not appear to invite improvisation. This genre analysis assignment from a Writing for Nonprofits course asks students to reflect on the intersections oftheir own values as emerging communications professionals and the rhetoricalchoices they made while writing in a nonprofit genre of their choice. To complete the assignment described here, students created a “personal code”that describes their professional values and used the code to write a genreanalysis that examines the rhetorical choices made in a nonprofit genre. This“reflective genre analysis” allows students to recognize their own agency in the negotiation of genre and reinforces the idea that professional behavior is rhetorical and situational.
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License
Gindlesparger, Kathryn J., "Writing for Nonprofits in a Professionally-Oriented Institution: Using Rhetorical Genre Studies to Teach Flexibility" (2019). College of Humanities and Sciences Faculty Papers. Paper 13.
This is the final published version of the article from the journal Prompt, volume 3, issue 1, 2019.
The article is also available at the journals website: https://doi.org/10.31719/pjaw.v3i1.34
Copyright. The Author.