Broaden your Reach: Instant Messaging from the Reference Desk-It's Worth It!
Daniel G. Kipnis, Thomas Jefferson University and Gary E. Kaplan, Thomas Jefferson University

DATE: May 2007

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On January 23, 2006, the Scott Memorial Library started a pilot period offering Instant Messaging, first using AOL Instant Messenger (AIM), MSN and YAHOO! and then adding GoogleTalk and Meebo chat from our library web site. Our poster outlines lessons learned and successful strategies for implementing Instant Messaging simply and easily. In addition, we share analyzed data from the transcripts.